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How We Sell your Home | Our 21-Step Marketing Plan!
Selling your San
Diego area home takes a lot more than adding it to the MLS listings and putting a sign in the front yard. There
are Seven critical areas that must be addressed to ensure that you get the best result when selling your home.
If you're ready to sell, contact us today to take advantage of the 21 things that we do for our listing clients to save
them time and trouble - and to ensure that their homes sell as quickly as possible, and at top value!
- Education – Keep you educated and up-to-date on listing and selling
market conditions in your area.
You Informed – Provide updates on all activity regarding your home: agent showings, open house attendance,
agent tours, sign inquiries, etc.
PREPARING YOUR HOME FOR SALE
Preparation - Suggest constructive changes to your home to make it more appealing, and a sale more likely, to interested
- Free Home Staging -
We will stage your entire vacant home for free with our model home furniture
and decor (not just couple of pillows on the floor...) and sell your home for the highest possible value. (see example)
HOME TO REAL ESTATE AGENTS - at no cost to you
- MLS Exposure - Submit your home listing for exposure to Arear agents
in the San Diego Multiple Listing Service system with 25 pictures and video. The pictures and video will be taken by
a professional photographer (see example) .
- Local Broker Caravan - Your property will be featured
on the local broker caravan where all the brokers and agents will preview your home and give their feedback.
- Personal Promotion to Arear Agents - Email marketing your home is a powerful
tool that allows for maximum exposure in the highly competitive real estate market. We will create a custom email
flyer (with photos and slideshows, a paragraph description, bullet points, details area, virtual tour,
property map and direct MLS link.) and distribute to every real estate agent in the ENTIRE San Diego county. It
will be viewed by thousands(26000+)
of local agents, instantly.
YOUR HOME ON THE INTERNET - at no cost to you
- Realtor.com - We will listing your home on the world's largest real estate database with Showcase
Listing Enhancements. So your home will stand out over other listings when buyers see icons for features such
as, Full Motion Videos, More Photos, Virtual Tours and Open House Alerts.
Listing Syndication & Search Engine Submission - To get the maximum exposure for your home, your Listing
will be submited to these major primary search engines like Google, Yahoo, MSN, Zillow, Cyber Home, Trulia.....
and the sites that they power total more than 330 real estate search Web sites!
- Virtual Home Tour -
Prepare a professional virtual home tour with music ( see example )and selling feature presentation for your home so that buyers can experience the uniqueness of your home 24 hours a day.
We will have quality material with which to market your home.
SHOWING YOUR HOME
- Easy Access for Showings - Enhance convenience of buyer viewing by placing
home on a lockbox with CBS code (Call Beforre Showing Code ). This feature will
add more security and enables more control over the lockbox. The showing agent MUST call me for a special code before they'll
have access to the key compartment.
- Open House Promotions
- Promote your home to the public through Open Houses, at your convenience.
- Professional Signs - Maximize showing exposure through professional signage including QR codes on signs and all other advertisements.
MANAGING HOME BUYER
- Tracking Interest - Track
all home showing agents and public using special sign-in sheets.
Buyer Motivation - Follow-up on all agents who have shown your home to answer questions, and further motivate buyer
MANAGING THE TRANSACTION
- Potential Buyer Evaluation - Ensure that any offers from buyers are pre-qualified
and capable of closing on the purchase.
- Negotiations -
Represent you in contract negotiations( Lisa is a Certified Negotiation Expert ) with buyers to
help generate the highest selling price for the home.
the Closing - Coordinate escrow, financing, and closing activities on your behalf to ensure a smooth, hassle-free
- Managing The Bottom Line - Personally deliver
your proceeds check at closing of your home!